JD Power IQS Kia Ranks Number 1 for the 4th Year
JD Power IQS: Kia Ranks #1 for the 4th Year
Kia vehicles represent the very best quality in the automotive industry. But don’t take our word for it. A poll by JD Power of 75,712 car owners found that those with Kias experienced the fewest problems compared to any other mass market brand. This is the 4th year in a row that Kia has ranked #1 in Initial Quality in mass market brands.
The JD Power Survey
The study measures the problems experienced per 100 vehicles (PP100) in the first 90 days of ownership. This industry-respected survey is an excellent gauge of initial quality. In the mass market segment, Kia owners reported 72 PP100 while Hyundai was a close second, with 74 PP100. The study also seems to predict overall reliability. In addition to being number one in initial quality, Kia is, according to Consumer Reports, the second-most reliable mass-market brand. Genesis Motors deserves mention here because this brand had the highest initial quality in 2018, with just 68 problems per 100 vehicles. However, Genesis is the luxury arm of Hyundai, so doesn’t qualify as a mass-market brand.
The best Kia vehicles in terms of initial quality, according to the J.D. Power report, are the Kia Rio and the Kia Sorento. The 2018 Kia Rio is a fully-redesigned subcompact car that’s known for its agile handling, great infotainment system, and high reliability ratings. The 2018 Kia Sorento is a midsize sport utility vehicle that’s known for its attractive cabin, great fuel economy, and quiet ride. Both Kia vehicles get another feather in their cap because of this initial Quality distinction.
Initial Quality is Up
More good news from the J.D. Power study is that initial quality is up industry-wide, having risen 4% percent over last year. In fact, it’s higher than it’s ever been before. A total of 21 out of 31 brands bettered their initial quality numbers, which is great news for today’s new car buyers and a good sign for future used car buyers.
If you want a full lineup of reliable vehicles with top-notch initial quality, visit a Kia dealership. They’re the best on the road.